Launching into the Metaverse: Dave & Buster's World on Roblox
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Coppell-headquartered Dave & Buster's Entertainment says its new offering—an interactive and immersive digital experience that "reflects the energy and excitement" of one of D&B's physical locations—is designed for multi-user experiences, enabling friends to play together and connect via some of their favorite games. "It was important to us that Dave & Buster's World fully capture the fun and interactive energy of a physical D&B," says VP of Marketing Pete Thornfield.
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